BANDAI
NAMCO ENTERTAINMENT INC. GETS SET TO CELEBRATE PAC-MAN’S 40th ANNIVERSARY WITH
A MYRIAD OF PARTNERSHIPS AND EVENTS
The
Year-Long Celebration Kicks Off in 2020 as the Famous 80’s Icon Celebrates 40
Years of Entertaining Millions of Fans Around the World
SANTA
CLARA, Calif., (November 1, 2019) – Leading interactive entertainment company BANDAI NAMCO
Entertainment Inc. today invites PAC-MAN fans around the world to “Join
the PAC” and start getting ready for a year-long celebration in 2020 to commemorate
PAC-MAN’s 40th Anniversary as a pop culture and video game icon.
To get a sneak peek at the activities, partnerships, and surprises to come,
please visit https://www.pacman.com/en-us/ or stop by this weekend at
the PAC-MAN exhibit at ComplexCon taking place on November 2nd and 3rd
at the Long Beach Convention & Entertainment Center in Long Beach,
California.
Born
on May 22, 1980, PAC-MAN immediately rose to meteoric popularity, first
in video game arcades, then on the pop culture stage with hit song “PAC-MAN
Fever” and through an array of branding and entertainment appearances. With
a brand recognition rate of 90% around the world, PAC-MAN’s image and brand is
one of the most recognized on the planet and is as strong as ever as he enters
his 40th year of entertaining fans of all ages. PAC-MAN’s 40th
Anniversary celebration in 2020 will include the debut of a new PAC-MAN 40th Anniversary theme song, composed by
world-renowned Japanese Techno artist Ken Ishii. It will be accompanied by a
music video directed by Yuichi Kodama, who has won awards at the Cannes
International Advertising Festival, the Clio Awards, and the One Show
Interactive. He was also the chief video director for the flag handover
ceremony at the Rio Olympics Closing Ceremony. Multiple branding crossovers
with Kipling®, Champion®, TIMEX®, and BAIT® will become available throughout the
year. Fans will also be able to “Join the PAC” at celebratory events taking
place throughout the year around the world.
“Everyone
at BANDAI NAMCO Entertainment is extremely proud and excited to celebrate 40
years of PAC-MAN, not just a video game icon, but a true cultural icon.”
said Chris Gilbert, Senior Vice President of Sales and General Manager at
BANDAI NAMCO Entertainment America Inc. “2020 will be a monumental year as we
celebrate PAC-MAN’s birthday all year long with ground-breaking brand
partnerships, a new theme song, and engaging events around the globe.”
To
learn more about PAC-MAN’S 40th Anniversary celebration, please
visit: https://www.pacman.com/en-us/. To learn more about BANDAI
NAMCO Entertainment America Inc.’s other products go to: http://www.bandainamcoent.com/home.html or follow us on Facebook at https://www.facebook.com/BandaiNamcoUS or join the conversation on
Twitter at http://www.twitter.com/bandainamcous.
###
About
BANDAI NAMCO Entertainment America Inc.
BANDAI
NAMCO Entertainment America Inc., part of BANDAI NAMCO Holdings Inc., is a
leading global publisher and developer of interactive entertainment for all
major video game consoles, iOS, Android, and online platforms. The company
is known for creating and publishing many of the industry’s top video game
franchises including PAC-MAN®, GALAGA®, TEKKEN®,
SOULCALIBUR®, and ACE COMBAT®. BANDAI NAMCO Entertainment
America Inc. is the premier publisher in the Western hemisphere for anime based
video games including NARUTO SHIPPUDEN™, DRAGON BALL Z®, and ONE
PIECE®. More information about the company and its products can be
found at http://www.bandainamcoent.com or www.facebook.com/BandaiNamcoUS.
About
Kipling
Founded
in 1987, Kipling is a bags, accessories and luggage brand that represents 80’s
pop culture just like PAC-MAN. Celebrating PAC-MAN’s 40th anniversary,
2020 SS collection will see a brand cross-over. Playful items with PAC-MAN
characters and fruits will launch across the world in January 2020.
About
Champion®
Since
1919, Champion Athleticwear has offered a full line of innovative athletic
apparel for men and women including activewear, sweats, tees, sports bras, team
uniforms and accessories. Champion uses innovative design and state-of-the-art
product testing to ensure uncompromised quality and innovative apparel for our
consumers. Champion Athleticwear can be purchased at department stores,
sporting goods, specialty retailers, and at Champion.com. For
more information, please contact us at 1-800-315-0563 or at Facebook.com/Champion. Follow us on Twitter @Championusa or on Instagram @Champion.
Champion is a brand of Hanesbrands Inc. (NYSE:HBI).
About
Timex Group
Timex
Group designs, manufactures and markets innovative timepieces around the world.
Timex Group is a privately-held company headquartered in Middlebury, Connecticut with multiple
operating units and over 3,000 employees worldwide. As one of the largest watch
makers in the world, Timex Group companies produce watches under a number of
well-known brands, including Timex, Nautica, Guess, GC, Salvatore Ferragamo, Versace, Versus and Ted Baker.
Join
Timex on social media: @timex
For
more information, please visit http://timexgroup.com.
Press
Release © 2019 BANDAI NAMCO Entertainment America Inc.
PAC-MAN®
& © BANDAI NAMCO Entertainment Inc.
All
other trademarks are properties of their respective owners.