Sadly it looks like there’s not going to be a PSVITA price cut this year, in my small time with the console it’s easy to see how much potiental it has. But like me, alot of people aren’t willing to pay the price when you consider there’s already a powerful smartphone in your pocket, the main point of difference is going to have to be price and premium quality gaming.

Speaking to Eurogamer at Gamescom this week, Sony Worldwide Studios president Shuhei Yoshida said the Vita won’t be getting a price cut any time soon.

“Of course, cost reduction is one area our engineering team is working on. But we just launched the platform earlier this year. It takes time to do so,” he said. “At a certain point in the future we would like to address the pricing issue for some of the people who are waiting. But this year we are trying to add value by creating different types of bundles. We announced we will provide LittleBigPlanet PS Vita bundle pack. That’s affordable for people who are looking for a good deal.”

Simply put, Yoshida has said “No, it’s too early”, so we’ll just have to wait. Luckily, it should come next year as Sony’s engineers are currently working out how to do it. In Australia, you’re currently looking at around the $350 for a new unit, personally I’m waiting for the Assassin’s Creed Liberty Bundle.