Gameloft for brands, the world’s leading creator of gamified experiences for brands, is proud to be main sponsor of IAB PlayFronts 2023, which takes place on March 8 – 9 at the Quorum by Convene in New York, NY.
IAB PlayFronts is an annual exclusive marketplace dedicated to showcasing the advertising and partnership opportunities in the gaming industry. Bringing together the top leaders of the gaming industry, streaming platforms, ad tech enablers, and creative and media agencies.
During its segment on March 9, Gamelofts’ Managing Director North America, Casey Campbell, will present some key information and trends from the gaming sector as well as the results of a brand-new study that will positively impact the way advertisers handle in-game advertising strategies.
