HomeMain MenuPress ReleasesZynga’s NaturalMotion Launches “Access All Areas” Virtual Studio Promoting Diversity in Games

Zynga’s NaturalMotion Launches “Access All Areas” Virtual Studio Promoting Diversity in Games

Interactive Web-based Platform Provides Tools and Resources to Inspire Young Gaming Professionals From Different Backgrounds

San Mateo, CA – December 14, 2022 – Zynga Inc., a wholly-owned publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO) and a global leader in interactive entertainment, today announced the launch of Access All Areas, an immersive virtual studio offering educational tools and career resources to foster diversity and inclusion in gaming. Inspired by the studios of Zynga’s subsidiary NaturalMotion, the web-based platform that also supports mobile is designed to assist educators, parents, and children – especially those from underrepresented communities in the U.K.

“We built Access All Areas in conjunction with partners and experts to increase awareness about gaming careers and to broaden access for everyone, especially young creative minds from different backgrounds,” said Kerrie Neale, Co-Founder of Access All Areas and Senior Director of Analytics at NationalMotion. “Today’s launch is the result of passionate work by our teams to deliver an innovative digital space that educates students on all aspects of gaming, from transforming a game from idea to product to discovering various pathways into a gaming career. We welcome everyone to explore and experience the diverse talent pool that goes into creating amazing games.”

The Access All Areas platform takes users on a self-discovery tour of a virtual studio where they can enter various virtual rooms to discover what happens behind the scenes, listen to real professionals talk about their roles in gaming, follow the timeline of a game from pre-production to launch, and more. During the educational journey, users will also identify the fundamental skills required for a career in gaming and learn how various STEM and STEAM skills can apply to a range of roles in design, art, data science, analytics, and software engineering.

Highlights of the Access All Areas platform include:

·  Universal access
·  Web-based hosting with mobile support
·  360-degree interactive virtual environment
·  Interactive hot spots
·  Career resources
·  Educational tools
·  Community groups to connect with peers and offer feedback for continuous improvement

Access All Areas has been made possible by Zynga’s social impact fund, which launched in 2020 with the mission to invest in underserved communities globally. The goal is to help increase diversity and inclusion within Zynga and the wider games industry.

Visit Access All Areas to find out how Zynga is empowering young people to pursue careers in gaming.

Zynga is a wholly-owned publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO)

About Zynga Inc.

Zynga is a global leader in interactive entertainment with a mission to connect the world through games and a wholly-owned subsidiary of Take-Two Interactive Software, Inc. With massive global reach in more than 175 countries and regions, the combined diverse portfolio of popular game franchises has been downloaded more than 6 billion times on mobile, including CSR Racing™, Dragon City, Empires & Puzzles™, FarmVille™, Golf Rival™, Hair Challenge™, Harry Potter: Puzzles & Spells™, High Heels!™, Merge Dragons!™, Merge Magic!™, Monster Legends, Toon Blast™, Top Eleven, Toy Blast™, Two Dots, Words With Friends™, and Zynga Poker™. Zynga is also an industry-leading next-generation platform with the ability to optimize programmatic advertising and yields at scale with Chartboost, a leading mobile advertising and monetization platform. Founded in 2007, Zynga is headquartered in California with locations in North America, Europe and Asia.

About Take-Two Interactive Software

Headquartered in New York City, Take-Two Interactive Software, Inc. is a leading developer, publisher, and marketer of interactive entertainment for consumers around the globe. The Company develops and publishes products principally through Rockstar Games, 2K, Private Division, and Zynga. Our products are currently designed for console gaming systems, PC, and Mobile including smartphones and tablets, and are delivered through physical retail, digital download, online platforms, and cloud streaming services. The Company’s common stock is publicly traded on NASDAQ under the symbol TTWO.