ACTIVISION PUBLISHING, INC. ANNOUNCES THE PEANUTS MOVIE: SNOOPY’S GRAND ADVENTURE VIDEO GAME

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ACTIVISION PUBLISHING, INC. ANNOUNCES THE PEANUTS MOVIE: SNOOPY’S GRAND ADVENTURE VIDEO GAME

Explore Snoopy’s Colorful Imagination This Fall in a New Side-Scrolling Platformer Inspired by The Peanuts Movie

SANTA MONICA, Calif. – July 8, 2015 – Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (NASDAQ: ATVI), and Peanuts Worldwide today announced they will release an original PEANUTS video game inspired by The Peanuts Movie, coming this fall from 20th Century Fox and Blue Sky Studios. The Peanuts Movie: Snoopy’s Grand Adventure is a side-scrolling exploration platformer game starring the characters and charm of the classic comic strip from Charles M. Schulz, which is celebrating its 65th anniversary this year.

In The Peanuts Movie: Snoopy’s Grand Adventure, Snoopy explores the fantastical worlds of his imagination to track down Charlie Brown and his friends in an intricate game of hide-and-seek. As he follows their trails, Snoopy will acquire new costumes (based on his many alter egos) that provide unique abilities for overcoming obstacles and reaching new levels, including flight stages that let him take off as the Flying Ace. From the jungle to Paris to the moon itself, each environment is painted gorgeously in the same visual style as The Peanuts Movie to bring to life every colorful detail of Snoopy’s wild daydreams. The game also includes voice talent from the film.

The Peanuts Movie: Snoopy’s Grand Adventure challenges curiosities of any age with comfortable, pick-up-and-go controls and plenty of lighthearted surprises to discover. A second player can join the adventure as Woodstock to aid Snoopy by distracting creatures, opening new paths and helping locate hidden collectibles.

The Peanuts Movie: Snoopy’s Grand Adventure is expected to launch this fall on the PlayStation®4 computer entertainment system, Xbox One, the all-in-one games and entertainment system from Microsoft, the Xbox 360 games and entertainment system from Microsoft, Nintendo’s Wii U™ system, and the Nintendo 3DS™ hand-held system.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading global producer and publisher of interactive entertainment. Activision maintains operations throughout the world. More information about Activision and its products can be found on the company’s website, www.activision.com, or by following @Activision.

About Peanuts Worldwide

The PEANUTS characters and related intellectual property are owned by Peanuts Worldwide LLC, a joint venture owned 80% by Iconix Brand Group, Inc. and 20% by members of the Charles M. Schulz family.

About Peanuts The Movie

Charlie Brown, Snoopy, Lucy, Linus and the rest of the beloved “Peanuts” gang make their big-screen debut, like they’ve never been seen before, in state of the art 3D animation.  Charlie Brown, the world’s most beloved underdog, embarks upon an epic and heroic quest, while his best pal, the lovable beagle Snoopy, takes to the skies to pursue his arch-nemesis, the Red Baron.  From the imagination of Charles M. Schulz and the creators of the ICE AGE films, THE PEANUTS MOVIE will prove that every underdog has his day.

Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing’s expectations, plans, intentions or strategies regarding the future, including statements about The Peanuts Movie: Snoopy’s Grand Adventure, are forward-looking statements that are not facts and involve a number of risks and uncertainties. Factors that could cause Activision Publishing’s actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include unanticipated product delays and other factors identified in the risk factors sections of Activision Blizzard’s most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.

©2015 Activision Publishing, Inc.  All rights reserved.  All other trademarks and trade names are the properties of their respective owners. “PlayStation” is a registered trademark and “PS4” is a trademark of Sony Computer Entertainment Inc.

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