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Milestone and Mattel Announce New Racing Game Hot Wheels Infinite Rush, Launching September 24

Sydney, Australia, June 6, 2026 – During the 2026 Summer Game Fest live showcase, Milestone, a leading global racing game developer, in partnership with Mattel, Inc. (NASDAQ: MAT), a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world, unveiled the world premiere announcement trailer for Hot Wheels™ Infinite Rush, a high-speed arcade racing game launching Thursday, September 24 on PlayStation®5, Xbox Series X|S, Nintendo Switch™ 2 and PC via Steam, Microsoft and Epic Games Store, with early access beginning Monday, September 21.

Watch the Hot Wheels™ Infinite Rush announcement trailer here: 

Set in dynamic, freely explorable environments designed in the signature scale and style of Hot Wheels™, players can launch into gravity-defying stunts and high-speed adventures beyond the iconic orange tracks. Features include:

  • Explore a Hot Wheels-Sized World – Race across four themed islands where players can sky-jump between environments, smash through obstacles, uncover hidden collectibles, and shape their own adventure through high-speed racing and free-roaming exploration.
  • High-Speed Arcade Racing – Drive 150+ vehicles across four distinct classes, each with unique handling and upgrades, as players build their ultimate “Rush Squad” and unlock cars ranging from bold Hot Wheels originals to vehicles from premium automotive brands such as Ferrari.
  • Competitive Multiplayer – Race online with full cross-play* support or locally in split-screen** for up to four players across competitive modes, leaderboards, and asynchronous challenges.
  • Create & Customise – Customise vehicles with the Sticker and Livery editors, now also featuring wheel customisation, then build and share custom tracks with the enhanced track builder, which introduces a ground-snapping system that fully leverages the scale of the environments by allowing modules to be attached directly onto the ground. Players can also add virtual opponents to custom tracks by placing action markers that define the paths of their vehicles. With creations shareable across all platforms*, player-generated content adds endless opportunities for creativity, competition, and replayability.

*Nintendo Switch™ 2 not included

**Nintendo Switch™ 2 will have 6 competitors per race

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About Milestone       

Founded in Milan in 1996, Milestone is one of the leading and longest-established racing game developers and publishers in the world. The +300 people team is responsible for hit series like MotoGP™, Monster Energy Supercross – The Official Videogame, the acclaimed Hot Wheels Unleashed™, as well as its own IPs, RIDE and Screamer. For more information, please visit https://milestone.it/

About Mattel

Mattel is a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends™, UNO®, Masters of the Universe®, Matchbox®, Monster High®, Polly Pocket®, and Barney®, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and e-commerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential. Visit us at mattel.com.