Ubisoft®’s Tom Clancy’s The Division™ Beta Breaks Records with 6.4 Million Players
SYDNEY, AUSTRALIA – February 23, 2016 –Ubisoft® has announced that 6.4 million players participated in the Beta for Tom Clancy’s The Division™, making it the industry’s biggest beta ever for a new game brand on current generation platforms. The Division launches for PlayStation®4 computer entertainment system, and Xbox One and Windows PC on March 8.
On average, players spent 4 hours and 52 minutes as an activated sleeper agent, journeying through The Division’s pandemic-stricken New York City. More than one third of that time was spent in The Division’s unique and challenging player-versus-player (PVP) environment, the Dark Zone, with more than 2.5 million players going rogue.
The Beta was an opportunity for Ubisoft to test its online infrastructure as well as changes and updates made to the game. It also served as a chance for millions of players to try the game for the first time and provide their feedback to Ubisoft. With record breaking participation and engagement, Ubisoft is now looking ahead to The Division’s official release next month.
“We want to thank the millions of people who joined in on The Division’s Open Beta,” said, Magnus Jansen, creative director, Ubisoft. “We hope everybody enjoyed playing, and we think the beta is going to help ensure a great launch for the game. We’re looking forward to everyone getting their hands on the full game when The Division is released on March 8.”
The Division team thanked fans and offered more details here: http://tomclancy-thedivision.ubi.com/game
# # #
© 2016 Ubisoft Entertainment. All Rights Reserved. Tom Clancy’s, The Division logo, the Soldier icon, Ubisoft and the Ubisoft logo are trademarks of Ubisoft Entertainment in the U.S. and/or other countries.
About Ubisoft:
Ubisoft is a leading creator, publisher and distributor of interactive entertainment and services, with a rich portfolio of world-renowned brands, including Assassin’s Creed, Just Dance, Watch_Dogs, Tom Clancy’s video game series, Rayman and Far Cry. The teams throughout Ubisoft’s worldwide network of studios and business offices are committed to delivering original and memorable gaming experiences across all popular platforms, including consoles, mobile phones, tablets and PCs. For the 2014-15 fiscal year, Ubisoft generated sales of €1.464 billion. To learn more, please visit www.ubisoftgroup.com.
