Lab Cave and Sunnyside Studios Announce Partnership to Develop New Groovy The Martian Title for Mobile Devices

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Lab Cave to develop and publish upcoming title based on the globally popularanimated series 

Madrid, Spain – 30 July 2020. Lab Cave and Sunnyside Studios today announced a partnership that will see Lab Cave develop, publish and manage a new title based on Sunnyside’s hugely popular children’s animated series Groovy the Martian .

Mobile growth experts Lab Cave have worked on over 700 mobile apps and will leverage their technology, knowledge and experience in mobile app growth to bring Sunnyside’s popular online animated characters to mobile devices. 

Sunnyside Studios produces original educational content for girls and boys up to six years old with popular animations including Groovy the Martian and Superzoo. Watched in more than 50 countries worldwide and with more than 100 million monthly online views, Sunnyside’s characters are recognised by children and parents alike.

The partnership will channel Lab Cave’s specialist expertise in ASO, CRO, monetization and ad mediation into an app featuring Sunnyside’s recognizable IP focused on child-friendly gaming. This latest partnership follows the recent announcement between Zinkia and Lab Cave to create new titles featuring their famous character Pocoyo. 

“We are so pleased to partner with a studio of the quality of Sunnyside” said Luis Bertó, Head of Marketing and Business Development at Lab Cave. “Their child-friendly characters are known across the world and we are delighted to develop an app that fits their audience. In our discussions it was clear we share many similar values and we look forward to developing new titles worthy of Sunnyside’s IP.”

“We have been exploring making games featuring our characters and Lab Cave feels like the right partner” said Sunnyside Studios CEO Elías Moreno. “Thanks to them we can focus on creating more quality content as we offer new ways that children and parents can enjoy our characters together across the world.”

For more information on Lab Cave’s 360 Mobile Growth services, visit LabCaveGames.com.

About Lab Cave Games

Lab Cave by SunMedia is the trusted 360 Mobile Growth Services provider for publishers around the world. We have successfully launched over 700 apps and games in the mobile marketplace, we manage a portfolio of over 200 apps and have achieved over 300 million organic app downloads. Our journey started in 2013 with app development. Now we offer our expertise to app developers and publishers globally as leaders in Publishing and Mobile Growth Services.

About Sunnyside Studios

Sunnyside Studios is a Spanish based company focused on creating brands and producing high-quality content for children on digital platforms, especially YouTube. Our Mission: is “to transmit positive values to every kid on the planet through audiovisual entertainment leveraging digital technologies”. The company has created 2 very successful IPs targeted to preschool kids:  Groovy the Martian and Superzoo . The IPs generate more than 150 million monthly visits and have 100 million monthly active users on YouTube.

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