THE LG LED SIGNAGE FEATURING NON-CONTACT CONNECTORS DELIVERS MORE IMPACTFUL IMAGES WITH SIMPLIFIED INSTALLATION

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Latest LED Signage Solution Leverages Innovative Design with Industry-leading Display Technology for Greater Performance to Deliver a Valuable Customer Solution

SEOUL, June 26, 2020 — LG Electronics (LG), a leading digital signage provider, is introducing its new advanced digital signage solution, the LG LED Signage (model LSAA). The LSAA offers more impactful image quality and simplified installation1 than the company’s predecessor models.

The LSAA features a block-assembly design that makes constructing large displaysmore user-friendly. LG designed its solution around a single LED cabinet hub (600W x 337.5H x 44.9D mm) to provide power and signal to the multiple cabinets without additional cabling between cabinets. This setup can help with saving time, hassle and even costs while delivering up to 4K UHD resolution and 16:9 aspect ratio. The ability to smoothly send and receive signals wirelessly is due to the LG non-contact connector technology with power being sent to each display via pin connectors located on the edges of the LED cabinet hub.

What’s more, the LED cabinet allows installers to connect multiple displays to achieve the desired size. With straightforward installation and expandability, the LSAA can be set up or reconfigured onsite in a fraction of the time it takes other LED displays. Wall-mounts and frame-type accessories offer a number of installation options to meet the diverse requirements of different site conditions and customer needs.

LG LSAA with the same AI-powered Image Processor found in the LG popular high-end TVs delivers vivid images2 via its self-emissive display technology and narrow 1.2mm distance between pixels, with gaps to narrow even further to less than 1mm in the second half of the year. For efficiency, the product employs the common cathode method where the cathodes of the LEDs are common and connected to a single pin to prevent unnecessary power consumption, delivering only the required voltage to each sub-pixel.

“Our LSAA series sets a new standard for LED signage solutions in the commercial display market,” said Paik Ki-mun, senior vice president and head of the Information Display business unit of LG Electronics Business Solutions Company.

The newest LED signage by LG will be available this month starting in North America and Europe with subsequent rollouts taking place in Latin America, Australia and Asia.

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1 Compared to the LG LAS-F Series, cabling number is reduced by one-eighth based on UHD 16:9 screen. Cabling may vary depending on the actual installation environment.

2 AI image processing may result in differences in picture quality.

About LG Electronics Business Solutions Company

The LG Business Solutions Company is a trusted partner offering innovative products and solutions for diverse industries worldwide. With a portfolio of unique offerings ranging from industry-leading OLED and LED signage to high efficiency solar solutions, LG is a respected name among customers around the world. The LG IT solutions include business monitors, laptops, projectors, cloud devices and medical displays all designed to maximize work efficiency and return strong value to its customers. For more on LG Business Solutions, visit to www.LG.com/au/business

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