First Project Announced Under the New Group Company is EvilvEvil, a New Vampire Shooter Game, from Toadman Studios, Sold Out and PETROL
STOCKHOLM – January 30, 2020 – Enad Global 7 (EG7), a new global interactive entertainment group, today unveiled itself in conjunction with the announcement of the first project to fully benefit from the diverse skill set of the group, EvilvEvil, developed by Toadman Studios (formerly Toadman Interactive). EG7 is comprised of established companies from around the world that specialize in interactive entertainment. Its mission is to provide a platform of services through its group companies to create leading game IP and deliver games to audiences around the world. The new family of companies aims to create a clear distinction between the parent EG7 and the game developer Toadman Studios (formerly Toadman Interactive).
The first project from Toadman Studios of the EG7 group is EvilvEvil, a slick vampire shooter, and will be supported by publisher Sold Out, and creative agency Petrol Advertising (PETROL). EvilvEvil will serve as the inaugural EG7 project that reflects the cross functional approach of bringing together separate companies across the video game and entertainment space, to produce a true unison of development, marketing, and branding.
EvilvEvil is a co-op first-person vampire shooter with a player-directed, continuously updated storyline. Its cast of characters will bring ultracool vampires with a heavy dose of attitude and other monstrosities. The current release window is set to be end of 2020. More information on the game will be released at the Game Developers Conference (GDC) in San Francisco, March 16 – 20. “The unveiling of EG7 is an important step in clarifying our transformation from solely a developer into a group of companies that covers the entire gaming value chain.,” said Robin Flodin, CEO at EG7. “We are also happy to announce EvilvEvil as a super cool project that we have worked on for quite a while and it’s amazing seeing the results of the group coming together while working with different parts of the process.”
The EG7 family, to date, consists of Toadman Studios, Antimatter Games, PETROL Advertising and Sold Out Publishing, among others. With more than 200 employees, EG7 companies represent a global audience with offices located in six countries and will continue to provide the gaming industry with development, marketing, publishing and distribution services parallel to supporting internal group projects.
In addition to EvilvEvil and the previously announced games,the team at Sold Out will publish several more titles in 2020. More information about EG7 can be found on the company’s newly launched website: enadglobal7.com
About EG7
EG7 is a family of companies within the gaming industry that develops, markets, publishes and distributes PC, console and mobile games to the global gaming market. The company employs 100+ game developers and develops its own original IP:s, as well as act as consultants to other publishers around the world through its game development divisions Toadman Studios and Antimatter Games. In addition, the group’s marketing agency Petrol has contributed to the release of 1,500+ titles, of which many are world famous brands such as Call of Duty, Destiny, Dark Souls and Rage. The group’s publishing and distribution company Sold Out holds expertise in both physical and digital publishing and has previously worked with Team 17, Rebellion and Frontier Developments. The group is headquartered in Stockholm with 200 employees in 8 offices worldwide.
About Toadman Studios
Founded in 2013 as Toadman Interactive by industry veterans and based in Sweden, Toadman Studios is a video game developer with offices in Stockholm, Oslo, Berlin, and Tver. Synonymous with RPG expertise and driven by a desire to create unique experiences, Toadman now consists of over 80 passionate employees. Before joining Toadman, the company’s talented developers were involved in producing games such as Battlefield 4, Mad Max, and Just Cause. Toadman Studios has additional development studios in Norway, Germany, and Russia.For more information, visit toadmaninteractive.com.
About Sold Out
Sold Out combines a wealth of experience with youth to form its close-knit team. Publishing for physical and digital distribution, Sold Out has had the joy of working with Team 17, Rebellion, Frontier Developments, and other indie developers. For more information on Sold Out and its upcoming titles, visit the official website at soldout.uk.com.
About PETROL
PETROL is a creative marketing company comprising a team of experts in Creative Development, Campaign and Go-To Market Strategy as well as Media Planning/Buying across gaming, tech, and sports. PETROL was founded in 2003 by Alan J. Hunter and Benjamin A. Granados. PETROL has pioneered the business of creating iconic Visuals/Trailers/Content and Marketing Strategies for the global entertainment market, largely focused on the Gaming vertical. This approach has created incredible success for their clients and partner brands. For further information, please visit http://www.petrolad.com.
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