NBA® 2K17 Drives into the E-Sports Scene in Europe

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NBA® 2K17 Drives into the E-Sports Scene in Europe

European E-sports Tournament to Commence Next Month with Once In A Lifetime Prizes

London, UK- November 30, 2016- 2K are excited to announce NBA® 2K17’s first ever European All-Star Tournament that will take place online on 10th and 11th December from 16.00 GMT. Finalists will get the chance to compete at the renowned NBA headquarters in London with the added bonus of attending the NBA Global Games London featuring the Indiana Pacers and Denver Nuggets at the O2 Arena. The Champions will win an all-expense paid trip to the NBA All-Star Weekend in New Orleans, Louisiana.

‘We believe NBA 2K17 offers a unique competitive experience for eSports enthusiasts worldwide’, said Alfie Brody, VP of Marketing for NBA2K. ‘Following our first eSports tournament, Road To The Finals, culminating this past June in Los Angeles, it was a high priority for our brand to expand the competition to Europe. We’re excited to offer our European customers the same thrill of global competitive gaming and the chance of being crowned the top NBA2K team in Europe’

For a chance to win, participants need to assemble an Pro team of at least 3 players (with a roster allowing up to 10 players) in Pro-AM mode of NBA® 2K17 on PlayStation®4 computer entertainment system and compete against others within the two-day event. The team with the highest score at the end of each contest day will compete in the finals in London on 11th January 2017, battling it out for the ultimate trip to the All Star Game in February 2017.

The tournament will be open to citizens of the following countries: Austria, Belgium, the Czech Republic, Denmark, Finland, France, Germany, Greece, Luxembourg, the Netherlands, Norway, Poland, Spain, Sweden, Switzerland and the United Kingdom. For more details and full terms and conditions please visit:

Follow @NBA2K on social media and look for the hashtag #ThisIsNotAGame for the latestNBA 2K17 news.

About Take-Two Interactive Software

Headquartered in New York City, Take-Two Interactive Software, Inc. is a leading developer, publisher and marketer of interactive entertainment for consumers around the globe. The Company develops and publishes products through its two wholly-owned labels Rockstar Games and 2K. Our products are designed for console systems and personal computers, including smartphones and tablets, and are delivered through physical retail, digital download, online platforms and cloud streaming services. The Company’s common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at

About 2K

Founded in 2005, 2K develops and publishes interactive entertainment globally for console systems, handheld gaming systems and personal computers, including smartphones and tablets, which are delivered through physical retail, digital download, online platforms and cloud streaming services. 2K publishes titles in today’s most popular gaming genres, including shooters, action, role-playing, strategy, sports, casual, and family entertainment. The 2K label has some of the most talented development studios in the world today, including Firaxis Games, Visual Concepts, Hangar 13, and Cat Daddy Games. 2K’s stable of high quality titles includes the critically acclaimed BioShock®, Borderlands™, Mafia, and XCOM® franchises, the beloved Sid Meier’s Civilization series, Evolve™, Battleborn®, the popular WWE 2K franchise and NBA 2K, the highest rated* annual sports title of this console generation.

2K is headquartered in Novato, California and is a wholly owned label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO). For more information, please .

*According to 2008 – 2016

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