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EB GAMES ANNOUNCES GRAND OPENING OF THE LARGEST EB GAMES & ZING POP CULTURE STORE IN THE WORLD

EB GAMES ANNOUNCES GRAND OPENING OF THE LARGEST EB GAMES & ZING POP CULTURE STORE IN THE WORLD

Australia’s leading video games retailer, EB Games, is excited to announce the Grand Opening of EB Games Sydney, the company’s flagship Sydney store opening this Wednesday, 20th July from 5:30 PM. EB Games Sydney is a dual EB Games and Zing Pop Culture store located in Westfield Sydney in Pitt Street Mall. At a whopping 341m2 it is officially the biggest EB Games and Zing Pop Culture store in the world.

“Pop culture collectibles are a huge part of the diversification of the EB Games brand. Every pop culture fan wants to show off a piece of their fandom and this goes hand in hand with the gaming universe,” said Marketing, Brand, Events and Engagement Director Debra McGrath.

“EB Games Sydney is our biggest store ever and will be a true sight to see for every kind of fan.

“We have already had over 1300 people RSVP to attend Wednesday’s event, which is set to be bigger than any game or store launch we have ever seen.”

Media and the public are invited to attend and will receive 20% off storewide on top of the epic deals already in The Biggest Sale Ever plus a free EB Expo Friday Twilight ticket valued at $39.95. To further commemorate this once in a life time event, all guests will also score a special EB World card exclusive to EB Games Sydney to prove their gaming cred for years to come.

The EB Games Sydney Grand Opening promises to be a night to remember, with loads of free entertainment on offer. Attendees will get the chance to rub shoulders and have their photo taken with celebrity cosplayer personalities from around Australia, and aspiring Padawans can learn the way of the Jedi with awesome lightsaber demonstrations from Sons of Obiwan Saber Academy. Guests can also take home a souvenir with free balloon art sculptures of their favourite pop culture characters, awesome caricatures and much more.

The EB Games Sydney Grand Opening takes place on Wednesday 20th July, from 5.30pm – 10:00pm at EB Games Sydney downstairs in Westfield Sydney in Pitt Street Mall, next to Mad Mex. Media are encouraged to RSVP as soon as possible via: http://bit.ly/299vqRp.

About EB Games

EB Games Australia head office is located in Queensland, with retail stores operating in every Australian State and Territory. EB Games Australia is part of GameStop Corp. Currently EB Games have 375 retail stores in Australia. The Company sells new and preowned video game software, hardware and accessories for video game systems from Sony, Nintendo, and Microsoft. In addition, the company sells PC entertainment software, related accessories and other merchandise. General information on EB Games can be obtained at the company’s website: http://www.ebgames.com.au.