ACTIVISION PUBLISHING, INC. ROLLS OUT PRE-ORDER BONUSES FOR PLATINUMGAMES’ TRANSFORMERS: DEVASTATION

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ACTIVISION PUBLISHING, INC. ROLLS OUT PRE-ORDER BONUSES FOR PLATINUMGAMES’ TRANSFORMERS: DEVASTATION

SANTA MONICA, Calif. – Sept. 2, 2015 – Today Activision Publishing, Inc. revealed new in-game DLC it is offering for those who pre-order TRANSFORMERS: Devastation, its upcoming third-person brawler from acclaimed action developer PlatinumGames Inc. All retail and digital pre-orders of TRANSFORMERS: Devastation will receive the following three character skins: NEMESIS PRIME, RED ALERT and GOLDFIRE.

Players will also receive three powerful weapons with their pre-order:

  • The Dark Star Saber, a fearsome sword which radiates waves of dark energy with every swing.
  • The Photon Disruptor cannon for huge damage at short range.
  • The twin Golden Hunter blaster pistols, which cause enemies to drop credits when attacked.

 

Activision also released a new behind-the-scenes video with the legendary voice of OPTIMUS PRIME, Peter Cullen. TRANSFORMERS: Devastation brings a new energy to Hasbro’s iconic Generations characters, but for Cullen, honoring the qualities that have made OPTIMUS PRIME a hero for audiences for over 30 years is still at the core of this new experience.

TRANSFORMERS: Devastation combines PlatinumGames’ magnetic brand of fast-paced gameplay with beautiful 3D cel-shading for one gripping adventure. Five playable AUTOBOT heroes – OPTIMUS PRIME, BUMBLEBEE, SIDESWIPE, WHEELJACK and GRIMLOCK – will battle MEGATRON and the vile DECEPTICONS in an original story from veteran TRANSFORMERS comic book writer Andy Schmidt.

TRANSFORMERS: Devastation is scheduled to launch on Oct. 6 on the PlayStation®4 and PlayStation®3 computer entertainment systems, Xbox One, Xbox 360, and Windows PC via Steam. Pre-orders for the game are already available at many major retailers and on the PlayStation®Store; Xbox Games Store pre-orders are expected to open in early September. For more information, please visit www.TransformersGame.com and www.facebook.com/TransformersGame.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading global producer and publisher of interactive entertainment. Activision maintains operations throughout the world. More information about Activision and its products can be found on the company’s website, www.activision.com, or by following @Activision.

About PlatinumGames Inc.

PlatinumGames Inc. is an independent entertainment developer based in Osaka, Japan, dedicated to making high-quality, next-generation games for a variety of hardware platforms. Under the slogan “Taking on the World as the Representative of Japan,” PlatinumGames works hard to deliver fresh surprises and new experiences to gamers all over the world. Official website: www.platinumgames.com.

About Hasbro

Hasbro (NASDAQ: HAS) is a global company committed to Creating the World’s Best Play Experiences, by leveraging its beloved brands, including LITTLEST PET SHOP, MAGIC: THE GATHERING, MONOPOLY, MY LITTLE PONY, NERF, PLAY-DOH and TRANSFORMERS, and premier partner brands. From toys and games, television programming, motion pictures, digital gaming and lifestyle licensing, Hasbro fulfills the fundamental need for play and connection with children and families around the world. The Company’s Hasbro Studios and its film label, ALLSPARK PICTURES, create entertainment brand-driven storytelling across mediums, including television, film, digital and more. Through the company’s commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world and to positively impact the lives of millions of children and families. Learn more at www.hasbro.com, and follow us on Twitter (@Hasbro & @HasbroNews) and Instagram (@Hasbro).

Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing’s expectations, plans, intentions or strategies regarding the future, including statements about Transformers: Devastation, are forward-looking statements that are not facts and involve a number of risks and uncertainties. Factors that could cause Activision Publishing’s actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include unanticipated product delays and other factors identified in the risk factors sections of Activision Blizzard’s most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.

TRANSFORMERS and all related characters are trademarks of Hasbro and are used with permission. © 2015 Hasbro. All Rights Reserved. ©2015 Activision Publishing, Inc.  All rights reserved. “PlayStation” and “PS3” are registered trademarks. “PS4” is a trademark of Sony Computer Entertainment Inc. All other trademarks are the property of their respective owners.

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