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Leading Global Pro Gaming Championship to Premiere in Shenzhen, China

(Cologne, Germany) May 20, 2014 – ESL announced today that the Intel® Extreme Masters’ ninth season is to begin in China for the second consecutive year. Premiering in Shenzhen on July 16-21, the elite pro gaming tour will once again sweep the globe showcasing the best of competitive gaming.

Season 9’s first event in Shenzhen marks the fifth time that the Intel® Extreme Masters visits China, the previous stops taking place in Shanghai, Guangzhou and Chengdu in past seasons. The ‘Road to Shenzhen’ begins June 1st, with the extended qualifiers for the event.

An integral part of the Intel® Extreme Masters and a constant since Season 3, China has played host to some of the most impressive Intel® Extreme Masters events with over US$270,000 in prize money paid out in the region since 2009. The local community has been consistently eager to consume Intel® Extreme Masters tournaments: over 450,000 concurrent Chinese viewers tuned in to consume the Season 8’s League of Legends final in Katowice, Poland helping to break eSports records worldwide. Ahead of the upcoming season, Managing Director of Pro Gaming at ESL, Michal Blicharz, is eager to see records broken once again and explains the reasoning behind the Shenzhen event:

With its tradition in eSports and continuously growing fan base, China is a sleeping giant in professional gaming.  Last season the IEM recorded its highest Chinese viewership yet and we want to continue to involve Chinese gamers in global competitions. This is why we come to China every year.”

The opening of the 9th Intel® Extreme Masters season marks the longest ongoing pro gaming event sponsorship in the world with Intel sponsoring ESL’s premier competition since 2006. George Woo, Event & Sponsorship Programs Marketing Manager at Intel voiced his excitement ahead of the upcoming tournament series:

Eight seasons long we’ve had one goal: to provide the best PC gaming technology to the best players from around the world. I couldn’t be happier to see this goal extending into the ninth season of the Intel Extreme Masters. I’m confident that with the things we have in store, it’ll be the best Intel Extreme Masters season yet!

Intel® Extreme Masters Shenzhen will feature competition that will offer its participants a chance to qualify for the Intel® Extreme Masters World Championship in 2015. More details on the competitions and games will follow in the upcoming weeks. For more information please visit:


Electronic Sports League (ESL) – is world’s largest, independent eSports brand, leading the industry across various games with numerous online and offline competitions. This includes high profile international and national leagues and tournaments such as the Intel Extreme Masters, ESL One, ESL Pro Series, Starcraft II World Championship Series, League Europe, as well as grassroots amateur cups, leagues and matchmaking systems. ESL covers a broad field of services in gaming technology, event management, advertising and TV production, fully catering to the needs of the eSport’s ecosystem. With offices in Germany, Russia, France, Poland, Italy, China and the USA, it has a true global footprint.

Intel® Extreme Masters – Intel® Extreme Masters is the ESL’s elite global pro gaming tour since 2006 with over 4 million USD given out in prize money in eight seasons. StarCraft II and League of Legends superstars from Europe, Asia and America compete at the world’s largest technological trade shows for their share of a lucrative prize purse. ESL TV, ESL’s web-TV service, presents the best games of the season live and reports directly from the offline events via Twitch TV, reaching over 20 million unique viewers each season.

Intel Corporation – Intel (NASDAQ: INTC) is a world leader in computing innovation. The company designs and builds the essential technologies that serve as the foundation for the world’s computing devices.

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