The Entertainment Software Association welcomed three new members to their trade association today. The new members are GREE, a Japanese mobile games company specializing in social games such as Crime City and Modern War; Mad Catz, a hardware company famous for gaming accessories for a wide range of consumers that has branched into video game publishing and distribution; and NetDragon Websoft, a top Chinese gaming company specializing in online and mobile gaming for the Chinese market. The addition of these three companies expands the ESA to 34 member companies. The ESA represents US computer and video game publishers in lobbying efforts, policy and advocacy issues, and provides multiple services including research and anti-piracy programs. In addition, the ESA owns and operates the annual E3 trade fair.