UK retailer GAME will not stock Mass Effect 3 or future EA games

News EA

Well, this is some unexpected news. UK retailer GAME (a video game store obviously) has revealed that they won’t be selling Mass Effect 3 when the game is released next week. In fact, they are even cancelling all pre-orders for upcoming EA titles which include FIFA Street, Tiger Woods 13, and Sims 3 Showtime.

This news comes from an internal memo which was acquired by Eurogamer. In this memo Game channel Director Tom Devine wrote “”Last week we held an event for our publishers in the industry and explained the challenges we are facing in the short term – and we asked for their support. We will not stock products if the terms are not right for our business – a position we believe is critical to our long term health as a business – we have taken the very difficult decision to not stock EA’s March releases, including Mass Effect 3.”

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  • For reference, this is only for the UK chain of GAME. The Aussie chain is unaffected by this as ecidenced by GAME hosting a ME3 launch last week.

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