Home2010 EventsE3 2010Kinect Goes Purple

Kinect Goes Purple

It appears purple may be this years green…

Amidst the E3 mayhem gaming giant Microsoft have released cover art for upcoming Xbox 360 Kinect titles displaying what could be considered a more family oriented approach – certainly more violet than violent! Microsoft are hoping that the unique look of the Kinect software casing will provide retailers with some great point of sale opportunities, particularly in high street stores, whilst highlighting and establishing the brand to consumers as something fresh and exciting from launch.

This striking re-design looks set to distinguish the Kinect lineup from the 360’s non-camera catalogue and who knows, with a redesigned 360 imminent it may even herald an across the board image change sometime in the near future.

Katie Bennett
Katie Bennett
Loves games i work for a Game store for the last ten years too so i am a all game girl